![]() ![]() WhatsApp API allows businesses to send automated responses to frequently asked questions, saving time and resources. Some reports from 2023 claim that using the WhatsApp chatbot will save businesses 2.5 billion hours. Enhanced communications: The API enables businesses to send automated messages, such as order confirmations, delivery status updates, and appointment reminders, which can help to keep customers informed and improve their overall experience.This can provide valuable insights into customer preferences, needs, and behaviors, which can help businesses to identify opportunities to offer related or complementary products and services.īusinesses can recover 45-60% of abandoned carts and application drop-offs by communicating and engaging with WhatsApp. With WhatsApp API Integration, you can increase cross-selling and upselling by allowing businesses to track customer interactions and purchase history. Increased customer engagement: The WhatsApp API allows businesses to interact with customers through a popular messaging platform, which can help to increase engagement and build stronger relationships.WhatsApp Business API Benefitsīusinesses can gain a variety of advantages from the WhatsApp Business API, some of which are: In short, WhatsApp is a personal messaging app, WhatsApp Business is a free messaging app for small businesses and WhatsApp Business API is a paid service for medium to large businesses with advanced messaging capabilities and detailed metrics and analytics, automation and integration with other systems. Paid service for medium to large businessesĪdvanced messaging capabilities and detailed metrics and analyticsĪutomated messaging and integration with other systems How is WhatsApp API different from WhatsApp & WhatsApp Business? ![]()
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